Alpha Beta | Izhar Cohen A-Ba-Ni-Bi
"A-Ba-Ni-Bi" (Hebrew script: א-ב-ני-בי, Language game for the word אני, which means I or me in Hebrew) was the winning song in the Eurovision Song Contest 1978, performed for Israel by Izhar Cohen and Alphabeta.
This was Israel's first Eurovision win, which meant under the rules of the contest that they would host the following year's contest, marking the first time that the Eurovision Song Contest would take place outside geographical Europe. According to author and historian John Kennedy O'Connor, broadcasters in many of the non-participating Arab countries in North Africa and Asia, who had been transmitting the contest, had to cut the broadcast when it was clear Israel was going to win. Jordanian television cut the broadcast and showed pictures of flowers. Afterwards, the Jordanian news media refused to acknowledge the fact that Israel had won and announced that the winner was Belgium (which had actually come second).
The song (written by Ehud Manor and composed and conducted by Nurit Hirsh, a duo who had collaborated frequently in writing Israeli Eurovision entries, including the country's debut) is an up-tempo disco number, heralding a move towards this style of performance in later years. While sometimes derided as a weak entry — particularly given its title — the song is regarded by most fans[who?] as one of the better entries in Contest history, often being performed as part of a medley of favourites, as at the introduction to the 2006 semi-final in Athens.
The song deals with the way in which children relate to love. Cohen sings that, growing up, "we loved secretly/Who were we nice to? — Just uncles and aunts" and that love was conducted secretly and "We whispered only in the Bet language". He compares this to adulthood, where he realises that "Love is a beautiful word" and that humanity should "speak in a language of love", instead of the language of secrecy. For this reason, the song uses the Bet language - a children's language game where each syllable of the word is repeated with a bet replacing the consonant. Thus, the Hebrew "a-ni o-hev o-tach" (Hebrew: אני אוהב אותך - I love you) becomes "a-ba-ni-bi o-bo-he-be-v o-bo-ta-ba-ch". Musically, the song is somewhat unusual among Contest entries for ending almost immediately after the key change — most entries have either a bridge or a repetition of the chorus after this point.
At the Contest, Cohen and his five backing vocalists (two men — Reuven Erez and Itzhak Okev, and three women — Lisa Gold-Rubin, Nehama Shutan, and Esther Tzuberi) all wore white clothing and remained mostly stationary, swaying in time to the music.